About Us

Balanced for LIFE™ is a national campaign designed to educate parents, teachers and students about nutrition and the elements of a balanced diet along with the importance of being physically active. It is sponsored by the National Automated Merchandising Association in partnership with nonprofit children’s organization America Scores! and the Columbus Children’s Hospital’s Borden Center for Nutrition & Wellness. It is supported by dieticians and nutritionists across the country and by football legend Lynn Swann, who serves as Chair of President Bush’s Council on Physical Fitness and Sports.







  © 2005 NAMA, National Automatic Merchandising Association